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real_geeks_content_notes

Real Geeks Website Content/Site Development

- Notes, Ideas, and Examples

* Use a free HTML content manager such as Seamonkey Composer - package includes a browser, email, address book etc - just ignore them and use the Composer which is accessed from the middle icon in the menu in the LOWER LEFT bottom of the application.

http://www.seamonkey-project.org/

(Allows you to have info and content ready to paste into Real Geeks Content Editor)

  • One method is to pick latest listings sort on property display tool - display 3-6 (less is better in smaller areas/subdivisions). Make sure you are not duplicating other sites in your area.
  • Build Sidebars First (keep track of your links), then build area & content pages
  • Look to cluster sidebar links around regions/communities/areas
  • Build pages of same type together - then move on to next category of page development (e.g. all regional pages, all community/city pages, all subdivision pages for a given community, etc)
  • Don't miss opportunities to build multiple pages for same area (regional/community page, foreclosure page, starter home page, luxury home page, homes with pools, golf course homes, etc - many opportunities)
  • Setup a link from bottom navigation menu to a page or additional pages of information (more for Search engines vs. human navigation). Landing page from these links would then have general content & sidebar with links to all other subpages (e.g. Luxury Homes in Austin landing page linking to luxury home pages for each community)
  • Override picture and customize the area & content pages for better conversion.
  • Review details on http://docs.realgeeks.com/ for additional suggestions

Setting Up Page Titles & Descriptions Template

Example: Meta Title: Lakeway Real Estate - Homes for Sale - MLS Listings

Example of 4 different descriptions:

Meta Description 1: Lakeway real estate market trends,

    search all Lakeway MLS listings including foreclosure homes for
    sale, condos and land on 1 easy to use website.

Meta Description 2: Search all Lakeway MLS listings

    including foreclosure homes for sale, condos and land on 1 easy to
    use website. Review Lakeway real estate market trends and housing
    statistics. 

Meta Description 3: Latest Lakeway housing market and real

    estate market trends, search all Lakeway homes for sale including
    all available MLS listings on 1 easy to use website.

Meta Description 4: Search all Lakeway homes for sale

    including foreclosure homes for sale, condos and land on 1 easy to
    use website. Review Lakeway housing market statistics and
    Market Trends. 
real_geeks_content_notes.txt · Last modified: 2012/05/24 21:02 by jeff